There is a lot of talk these days about switching to virtual, digital and mobile payments. We hear every day about how soon we’ll be paying for holiday shopping sprees with our phones instead of our wallets and plastic gift cards. However, you probably didn’t know that the vast majority of Americans still prefer physical gift cards to electronic ones. Shocked? Don’t be fooled by all the hype surrounding mobile payments. Your organization will still benefit from offering traditional gift cards to buyers.
Swift Prepaid Solutions serves markets that undergo regular disruption – and any time a client changes, so must its cards. To save on operations and get cards to market faster, the corporate incentive program manager works with Arroweye for on-demand card marketing and delivery. “The industry has evolved and cards have become more customized; it became a requirement to find a partner who could do a lot of creative things using technology,” said Brian Levin, chief financial officer at Swift.
The employee incentives industry offers companies a seemingly endless selection of rewards, incentives and gifts designed to help boost employee satisfaction, stimulate sales teams or prioritize one initiative ahead of another. A great incentive program can help achieve any or all of these goals, but without strategic planning it can quickly become exceptionally costly, time-consuming and hard to manage. The truth is that not all rewards are created equal. So how do companies streamline incentive programs and drive results?